On the afternoon of September 28, the signing ceremony for the operation cooperation of the Hangzhou Marathon was held at the Marriott Hotel in Qianjiang New Town, Hangzhou. Through public bidding, Dafeng, as the leading unit, joined with Zhejiang Broadcasting Traffic & Tourism Media and Saige Zhimei to win the operation rights for the Hangzhou Marathon from 2022 to 2024 as a consortium. The three consortium units reached a project cooperation agreement with the Zhejiang Sports Competition Center and held an on-site signing ceremony to jointly sign the "2022-2024 Hangzhou Marathon Event Cooperation Agreement." Duration: 01:00. Deputy Director of the Zhejiang Provincial Sports Bureau Zhang Yadong, General Manager of Zhejiang Property Rights Exchange Co., Ltd. Yang Qijun, Deputy Director of Zhejiang Sports Competition Center Jin Yiqun, Director of the Competition and Training Department of Hangzhou Sports Development Center Yao Qing, Chairman of Dafeng Sports Culture Feng Yue, Deputy Director of Zhejiang Radio Traffic Voice and General Manager of Zhejiang Traffic Tourism Media Co., Ltd. Xuan Yiping, and General Manager of Saige Zhimei Shen Wei, among other leaders, attended the signing ceremony. Deputy Director of the Zhejiang Provincial Sports Bureau Zhang Yadong, at the signing ceremony, Deputy Director of Zhejiang Sports Competition Center Jin Yiqun, introduced the history of the Hangzhou Marathon. Founded in 1987, the Hangzhou Marathon is one of the oldest running events in China, second only to the Beijing Marathon. After years of development, the Hangzhou Marathon has become an international bronze label event, a China Gold Label event, an International Association of Athletics Federations (AIMS) certified event, a national sports industry demonstration project, and one of Zhejiang's top ten commercial events. Deputy Director of Zhejiang Sports Competition Center Jin Yiqun stated that on March 9, 2022, the Hangzhou Marathon Organizing Committee announced the cancellation of the 2021 Hangzhou Marathon offline event...

On the afternoon of September 28, the signing ceremony for the Hangzhou Marathon operation cooperation was held at the Hangzhou Qianjiang New City Marriott Hotel.Through public bidding, Dafeng, as the lead unit, jointly won the operating rights for the Hangzhou Marathon from 2022 to 2024 through a joint venture with Zhejiang Radio, Television, Transportation and Tourism Media, and SEG Zhimei.The three consortium units and the Zhejiang Provincial Sports Competition Center finally reached a project cooperation agreement, held an on-site signing ceremony, and jointly signed the "2022-2024 Hangzhou Marathon Event Cooperation Agreement."
Leaders attending the signing ceremony included Zhang Yadong, Deputy Director of Zhejiang Provincial Sports Bureau; Yang Qijun, General Manager of Zhejiang Provincial Property Rights Exchange Co., Ltd.; Jin Yiqun, Deputy Director of Zhejiang Sports Competition Center; Yao Qing, Director of the Competition and Training Department of Hangzhou Sports Development Center; Feng Yue, Chairman of Dafeng Sports Culture; Xuan Yiping, Deputy Director of Zhejiang Broadcasting and Traffic Voice and General Manager of Zhejiang Transportation Tourism Media Co., Ltd.; Shen Wei, General Manager of SEG Zhimei.
Zhang Yadong, Deputy Director of Zhejiang Provincial Sports Bureau
At the signing ceremony, Jin Yiqun, Deputy Director of the Zhejiang Sports Competition Center, introduced the history of the Hangzhou Marathon. Founded in 1987, the Hangzhou Marathon is one of the oldest events in China, second only to the Beijing Marathon. After years of development, the Hangzhou Marathon has become an international bronze label event, a Chinese gold medal event, an AIMS certified event, a national sports industry demonstration project, and one of Zhejiang's top ten commercial events.
Jin Yiqun, Deputy Director of Zhejiang Sports Competition Center
On March 9, 2022, the Hangzhou Marathon Organizing Committee announced the cancellation of the 2021 Hangzhou Marathon offline race and switched to an online event. This was the first time in 35 years that the Hangzhou Marathon was run online. This year, runners are closely watching, eagerly awaiting the 2022 Hangzhou Marathon to be held offline. After Zhejiang Dafeng, Zhejiang Broadcasting Transportation & Tourism Media, and SEG Zhimei obtained the operating rights, the Hangzhou Marathon will return on November 20, 2022, after a two-year hiatus.
Feng Yue, Chairman of Zhejiang Dafeng Sports Culture Development Co., Ltd., spoke on behalf of the Hangzhou Marathon operations consortium. He stated that Zhejiang Radio, Television, Transportation, Tourism Media, and SEG Zhimei are both leading companies in their respective fields. The powerful alliance's "ace combination" is committed to "standing at a new starting point, showcasing a new look, polishing a new brand, and achieving new leaps," bringing infinite possibilities to Hangzhou Marathon operations in the new cycle.
Feng Yue, Chairman of Zhejiang Dafeng Sports Culture Development Co., Ltd
This year's marathon events include the full marathon, half marathon, health run, couple run, and family run. All events start at Hangzhou Huanglong Sports Center. The full marathon finishes at Hangzhou Olympic Sports Center Stadium. The half marathon finishes at Hangzhou Citizen Square. The health run and family run finish line at Hangzhou Huanglong Sports Center West Ring Road. The couples' run finishes at Hangzhou Pinghu Qiuyue.
As the host of the Asian Games, Hangzhou's enthusiasm for the Games and the cultural confidence of its people have reached unprecedented heights. The event operators will leverage the prestigious event effect of the Hangzhou Asian Games, seize the opportunity, use Hangzhou Marathon as a window to promote Hangzhou globally, and enhance its international reputation. They will adhere to the philosophy of "hosting a great event to elevate a city," leverage the empowerment effects of "Marathon+" and "+Marathon," fully tap into and utilize Hangzhou's unique resource endowments, profound cultural heritage, and leading industrial advantages, explore the best integration points between urban culture and sports events, and provide runners and participants with distinctive and meaningful urban marathon events.

As a co-builder of a beautiful city, Dafeng continuously improves its project layout, products, and servicescontinuously broadening its sectors and capabilities, actively fulfilling social responsibility and mission, and resonating with the city. Just as the marathon conveys its spirit and beliefs, persistence and challenge are the true directions for progress. In the future, Dafeng will continue to fulfill its mission of "leading the cultural and sports industry and spreading happiness," and...Urban development goes hand in hand, continuously promoting a better life. The new Hangzhou Marathon, new scenery—let's wait and see, as the Hangzhou Marathon opens a new chapter!
