On June 30, 2022, the Hangzhou Urban Lighting Industry Association organized an inspection and research visit for the project 'Tonight at Xixi.' Fang Bing, Art Director of Dafeng Shuyi Technology, gave a keynote speech on 'Design Ideas for Cultural Tourism Night Tours.' More than 60 people participated in the event, including heads of urban landscape development centers in Hangzhou, urban lighting industry authorities in various districts (management committees) and counties (cities), as well as representatives from the Hangzhou Urban Lighting Industry Association. In his keynote speech, Fang Bing shared practical experience and in-depth thinking on cultural tourism night tour design using projects such as the large dynamic sculptures at Nianhuawan in Wuxi, the immersive night tour 'Night Letters for Today's Life' in Anshun Shanli Jiangnan, and the Song-style live-action cultural tourism performance 'Tonight at Xixi.' This allowed attendees to gain insight into the biggest challenges in cultural tourism night tours and how to address them using core technologies and empowering services. The attendees also conducted an inspection and research visit of the Song-style live-action cultural tourism performance project 'Tonight at Xixi.' 'Tonight at Xixi' uses 'the waters of Xixi' as the stage, combining performance art, music, singing, dance, chanting, and drama, and presents these through high-tech forms such as machinery, lighting, holographic sound systems, fountains, fog systems, holographic projection, and simulation technology, perfectly integrating the beauty of Xixi, the elegance of culture, and the brilliance of technology. Attendees unanimously expressed that the entire performance felt as if the audience was placed on an 'open-style' grand stage, with flowing green waters, whispering bamboo, shifting lights and shadows, and graceful dance movements that made it impossible to look away for fear of missing even a fragment. In recent years, Dafeng has actively responded to the national call…
On June 30, 2022, the Hangzhou Urban Lighting Industry Association organized an inspection and research study of the 'Tonight Together in Xixi' project.Fang Bing, Art Director of Dafeng Digital Art TechnologyGave a keynote speech on 'Design Ideas for Cultural and Tourism Night Tours'.More than 60 people participated in this event, including the heads of the Hangzhou Urban Appearance and Landscape Development Center, urban districts (administrative committees), county (city) urban lighting industry competent departments, and the Hangzhou Urban Lighting Industry Association.
Fang Bing, Art Director of Dafeng Digital Art TechnologyIn the keynote speech, toWuxi Nianhuawan large dynamic sculptures, Anshun Shanli Jiangnan immersive night tour 'NightTaking projects such as 'Book of This Life Fate' and the Song-style live cultural tourism performance 'Tonight Together at Xixi' as examples, we share Dafeng's practical experience and in-depth thinking in cultural tourism night tour design, allowing the attending guests to gain insight into the greatest challenges in the field of cultural tourism night tours and how to respond to these challenges using core technology and empowering services.
In recent years, Dafeng has actively responded to the national call, developed benchmark cultural and tourism products, built regional cultural highlands, and continuously enriched the spiritual and cultural life of the people.While promoting cultural life, the cultural consumption market is being nurtured and activated. Multiple nighttime cultural tourism projects have been launched successively in Hangzhou, Wuxi, Anshun, and other places, all of which have received enthusiastic responses.
In the future, Dafen will continue to uphold the corporate mission of 'leading the cultural and sports industry, spreading beauty and happiness,' continuously providing new exemplary cases for urban lighting work and the development of the nighttime economy.
