Spring returns to the earth, and all things revive. Zhejiang Dafeeng Industrial Co., Ltd. and Sunshine Media Group Holdings Co., Ltd. signed a strategic cooperation agreement in Yuyao. Dafeeng Chairman Feng Hua and Sunshine Media Group Chairman Yang Lan signed the agreement on behalf of both parties. Attending the signing ceremony were Sunshine Newrui Vice President Shen Qi, Internal Audit Director Liu Wei, Technical Director Li Gang, Dafeeng Deputy General Manager Chen Yi, Chairman's Assistant Feng Jialong, and General Manager of the Performing Arts Show Division Yan Dongrui, among others. Sunshine Media Group Holdings Co., Ltd. (referred to as Sunshine Media Group) is an innovative cultural brand operator and has become one of the leading private media groups in China with extensive international recognition and influence. Both Dafeeng and Sunshine Media Group are leading enterprises in the cultural and tourism industries. This cooperation reflects their recognition of each other as important strategic partners. Adhering to the principle of "equality, mutual benefit, and honest cooperation," they will actively explore deep cooperation in the cultural and tourism sector, promote the integrated development of the cultural and tourism industry, fully leverage their respective advantages, effectively integrate relevant resources, and jointly build a forward-looking, mutually beneficial cooperation model. The two parties will collaborate in nationwide cultural and tourism performance venues and complexes, characteristic town constructions, cultural and tourism industry integration, and projects empowering night tourism attractions, covering stages from preliminary creativity and planning, mid-stage design and intelligent production, to late-stage operation and maintenance. They will further strengthen exchanges in cultural tourism performance industry planning, project construction, and product research and development, mutually train management and technical personnel, collaborate on new research topics, improve and implement industry technical standards, and actively explore cooperation in other areas. Sunshine Media Group…
Spring returns to the earth, and all living things revive. Zhejiang Dafeng Industrial Co., Ltd. and Sunshine Media Group Holdings Limited signed a strategic cooperation agreement in Yuyao. Dafeng Chairman Feng Hua and Sunshine Media Group Chairman Yang Lan signed the agreement on behalf of both parties. Attending the signing ceremony were Sun Qi, Vice President of Sunshine Xinrui, Liu Wei, Director of Internal Audit, Li Gang, Technical Director, Chen Yi, Deputy General Manager of Dafeng, Feng Jialong, Assistant to the Chairman, and Yan Dongrui, General Manager of the Performing Arts Division, among others.
Sunshine Media Group Holdings Limited (referred to as Sunshine Media Group) is an innovative cultural brand operator that has become one of China’s leading private media groups, with extensive international recognition and influence. Both Dafeng and Sunshine Media Group are leading enterprises in the culture and tourism industry. This cooperation signifies that each party regards the other as an important strategic partner. Adhering to the principle of “equality, mutual benefit, and honest cooperation,” they will actively explore in-depth cooperation in the cultural tourism field, promote the integration and development of the cultural tourism industry, fully leverage their respective advantages, effectively integrate relevant resources, and jointly build a future-oriented, mutually beneficial cooperation and development framework.
The two parties will collaborate nationwide in areas such as pan-cultural tourism performance venues and complexes, the construction of characteristic towns, cultural tourism industry integration, and projects empowering night-time scenic spots, covering preliminary creativity and planning, mid-term design and smart manufacturing, and later-stage operation and maintenance. They will further strengthen exchanges in cultural tourism performance industry planning, project construction, and product research and development, cultivate management and technical personnel mutually, jointly conduct research on related new topics, improve and establish industry technical standards, and actively explore cooperation in other fields.
Before inspecting Dafeng’s Yuyao headquarters, distinguished guests including Ms. Yang Lan of Sunshine Media Group first visited Dafeng’s Hangzhou company, where company directors and Deputy General Manager Feng Qiyun and Deputy General Manager Yang Jinsheng warmly received Ms. Yang Lan and her party.
Dafeng, practicing the mission of “leading the cultural and sports industry, spreading happiness,” joins hands with Sunshine Media Group to promote high-quality and sustainable development for both parties, advance the implementation of cultural tourism performance projects, and contribute to meeting the people’s cultural and tourism needs.